Karu- Social ecommerce

Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.

Client

Karu

Year

2023

Category

UI/UX Design

See Full Project

Karu- Social ecommerce

Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.

Client

Karu

Year

2023

Category

Product + UI/UX

See Full Project

Karu- Social ecommerce

Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.

Client

Karu

Year

2023

Category

UI/UX Design

See Full Project

Karu- Social ecommerce

Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.

Client

Karu

Year

2023

Category

UI/UX Design

See Full Project

Problem

Problem

Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.

Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.

Problem

Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.

Research

Research

Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.

Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.

Research

Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.

process

process

The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.

The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.

process

The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.

Solution

Solution

Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.

Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.

Solution

Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.

©2024 Rahul Agarwalla

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©2024 Rahul Agarwalla

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