Karu- Social ecommerce
Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.
Client
Karu
Year
2023
Category
UI/UX Design
See Full Project
Karu- Social ecommerce
Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.
Client
Karu
Year
2023
Category
Product + UI/UX
See Full Project
Karu- Social ecommerce
Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.
Client
Karu
Year
2023
Category
UI/UX Design
See Full Project
Karu- Social ecommerce
Created a niche app for KARU, a handicrafts brand, fostering an interactive community. Users connect, explore Indian art, culture, and buy authentic handmade products steeped in ancient narratives.
Client
Karu
Year
2023
Category
UI/UX Design
See Full Project




Problem
Problem
Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.
Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.
Problem
Addressing low community engagement, lack of access to authentic online products, and limited educational resources pose challenges. Combining these, the problem lies in fostering connection, trust, and knowledge within the community.
Research
Research
Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.
Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.
Research
Extensive research revealed that consumers gravitate towards brand communities for sharing information and impressions. Brands leverage these communities to convey their values, benefiting from independent brand promotion, where community opinions outweigh traditional advertising banners.
process
process
The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.
The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.
process
The process involved UX methodologies, namely user personas, user stories, journey maps. problem statements. If/then statements, value Proposition, feature ideation, competitive audit, goal statement, Information Architecture, user flows and decoding social ecommerce benefits for businesses.



Solution
Solution
Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.
Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.
Solution
Our Social Ecommerce fosters exclusive Karu customer connections, linking like-minded individuals sharing common interests in Indian handicrafts. This fuels network growth, expands knowledge, and boosts brand promotion organically through word of mouth and community engagement.






More Works More Works
More Works More Works
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©2024 Rahul Agarwalla
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©2024 Rahul Agarwalla
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